A start-up coffee company shoots to become a national brand
Duration: 2013 to the present
Goal: support the company’s founder to grow the business into a national brand
Partners: Individual specialists hand-picked for particular roles
Deliverables: Ad hoc analyses of specific issues
Interesting issues addressed: Strategy, Business Model, Staffing and Business Design, Product Development, Partnerships, Marketing, Capital Raising, Branding, eCommerce